02.2020

HOW NINE CRAFTSPEOPLE ARE COPING WITH THE CORONAVIRUS CRISIS

In the quiet hills of New York’s Hudson Valley, Alicia Adams is reimagining luxury with heart and purpose. Known for her refined alpaca textiles, Adams is navigating a shifting world by leaning into the intimacy of e-commerce while thoughtfully reexamining the role of brick-and-mortar. Her namesake brand, Alicia Adams Alpaca, is expanding its digital presence while exploring new local storefronts that bring warmth and beauty closer to home.

The Mykonos Throw, one of her signature pieces, reflects this ethos. Light yet indulgent, elegant yet effortless. Woven from ethically sourced alpaca, it offers a sense of calm wherever it’s placed. In tandem with her creative pursuits, Adams is giving back. Her studio has quietly sewn masks for nearby hospitals and donates a portion of sales to humanitarian causes. The result is a brand defined not just by exquisite materials but by meaningful connection and timeless comfort.